Market Development Manager, Canada

Marketing · Remote, Alberta
Department Marketing
Employment Type Full-Time

Company Description

Architects, structural engineers, owners, and developers are urgently seeking proven ways to reduce the embodied carbon of their building projects. Recognizing concrete as a solution, CarbonCure Technologies, a fast-growing, clean tech company, has developed a carbon dioxide utilization technology, widely used by concrete producers to reduce their environmental impact and production costs. The technology injects captured CO into concrete during mixing, where it is mineralized and permanently removed from the atmosphere. Available from hundreds of concrete plants, CarbonCure-based mixes are transforming the built environment and have permanently saved more than 100,000 tons of carbon emissions from the atmosphere. 


CarbonCure was named the Cleantech Group Global 100’s 2020 North American Company of the Year and winner of the global NRG COSIA Carbon XPRIZE competition. CarbonCure’s investors include Amazon, Breakthrough Energy Ventures, Microsoft, Shopify, Mitsubishi Corporation, and Carbon Direct.


The company's core values are innovation, sustainability, trust, high performance, collaboration, and straight talk.

 Our Culture

Our team is made up of energetic entrepreneurially-minded individuals from the US and Canada who are passionate about developing meaningful solutions to combat climate change. Besides being dedicated to our mission, we believe in work-life balance and an active involvement in the local community. We value integrity and accountability, and believe in concepts like straight-talk, thinking outside of the box, and shaking up old practices. Be it amongst our team, in front of our customers or with our broader community, we always go the extra mile to deliver exceptional results.

 The Position

Reporting to the Senior Director of Market Development, the Market Development Manager will be responsible for driving usage of concrete made with the CarbonCure Technology on construction projects within a defined region. The successful candidate will be expected to train and support CarbonCure’s concrete producer partners to effectively sell and market the CarbonCure Technology to end users. The successful candidate will work with these partners to drive demand for the use of CarbonCure by working with engineers, architects, and other end users to develop specifications for concrete made with CarbonCure’s CO2 mineralization technology.


The scope of this role is primarily customer service-oriented with a strong focus on sales and marketing, and applicants with demonstrated sales, business development, customer service, and training facilitation backgrounds will be prioritized. Technical training opportunities will be provided.


 The Market Development Manager will be expected to:

  •  Train customer sales and marketing teams through virtual and in-person methods to empower CarbonCure’s concrete producer customers to effectively promote and sell concrete made with CarbonCure
  •   Manage relationships with new CarbonCure customers and guide them through the milestones of CarbonCure’s customer onboarding program
  •  Collaborate with CarbonCure’s sales, marketing, engineering, and technical services teams to provide a seamless, high-quality customer experience
  •  Represent CarbonCure and engage with private and public stakeholders and construction project team members to convert initial interest from end users into specifications
  • Support CarbonCure customer’s efforts to eliminate barriers to using CarbonCure concrete, including project team education and prescriptive concrete specifications from structural engineers
  • Coordinate the creation of marketing material as needed to support customer sales efforts
  • Develop and communicate thought leadership on embodied carbon sustainability trends through self-directed learning, including in-person attendance and speaking at industry events
  • Autonomously and effectively manage the needs of multiple customers
  •  Conduct frequent travel across North America to provide in-person customer service when safe to do so.


  • Exceptional verbal and written communication skills, including presentation delivery and public speaking
  • Training and/or coaching facilitation skills, as demonstrated through professional and/or personal experience
  • Exceptional sales skills, including sales meeting facilitation
  • Experience in the building construction and design industries (e.g. architecture, engineering) and/or specification development in construction and/or ready-mix concrete industry is preferred
  •  A demonstrated willingness and ability to learn technical information quickly
  • Ability to work autonomously with a geographically dispersed team
  • Ability to use Customer Relationship Management (CRM) software programs, such as Salesforce
  • Ability to nurture and sustain positive relationships across a broad range of individuals and industries
  •  A demonstrated personal passion for sustainability would be considered an asset



  • Post-secondary education in a field related to business, structural engineering, architecture, sustainable design, and/or building construction and design
  • 3+ years of experience in a related role, including but not limited to: account management and customer support, building product specification development, concrete construction, design & construction consulting, business development, technical sales, or sales training program delivery with a proven ability to deliver results
  • Experience with concrete engineering and concrete specifications knowledge would be considered an asset
  • Sustainable design accreditations (e.g. LEED) would be considered an asset
  • Legal ability to travel internationally within Canada and the United States
  • A valid driver’s license


Closing Statement

CarbonCure is an exciting and fast-paced company that is making a significant impact on reducing CO₂ emissions in the concrete industry. The team is full of motivated and talented individuals who all work together to achieve the ultimate mission of reducing embodied CO₂ emissions by 500 megatonnes annually.

We would like to thank all applicants for their interest, please note only those selected for an interview will be contacted. If you feel passionate about this opportunity and believe that you have the skills to excel in this role, apply! Or if this sounds like someone you know, please share this posting.

We want you to know that you can be a great candidate even if you don't fit everything we've described above. You can also have important skills we haven't thought of. If that's you, don't hesitate to apply and tell us about yourself. We are committed to fostering diversity in our organization and building an equitable and inclusive environment for people of all backgrounds and experiences. We're taking steps to meet that commitment. We especially encourage members of traditionally underrepresented communities to apply, including women, people of color, LGBTQ people, veterans, and people with disabilities.

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  • Location
    Remote, Alberta
  • Department
  • Employment Type